About Us

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About Us

About Us

There is A Science Around Happiness

And we’re here to help unpack it.

Content Background

Happiness Initiative is an established social enterprise in Singapore focusing on well-being. We have impacted more than 19,000 individuals since we started in 2017, through our work with schools, organisations, and the community.

OUR AREAS OF FOCUS

Awareness

Awareness

We want to raise awareness on the science of wellbeing.

Application

Application

We translate research into application.

Advocates

Advocates

We want to build a community of well-being advocates.

OUR CORE THEMES

Each of these themes is supported with meta-analysis on how it contributes to happiness and well-being.

Mindset Mindset

Mindset

Mindset

“The view you adopt for yourself profoundly affects the way you lead your life.” ― Carol S. Dweck

Passion Passion

Passion

Passion

“Passion for your work is a little bit of discovery, followed by a lot of development, and then a lifetime of deepening.” ― Angela Duckworth

Purpose Purpose

Purpose

Purpose

“Those who have a ‘why’ to live, can bear with almost any ‘how’.” ― Viktor E. Frankl quoting Friedrich Nietzsche

Relationships Relationships

Relationships

Relationships

“The only thing that really matters in life are your relationships with other people.” ― George Vaillant

Altruism Altruism

Altruism

Altruism

“Our prime purpose in this life is to help others. And if you can't help them, at least don't hurt them.” ― Dalai Lama

Meet The Team

This memo describes these very values that shape our culture

Decoration Decoration
Simon Leow
Simon Leow
Co-Founder
Happiness is about giving yourself space.
Sherman Ho
Sherman Ho
Co-Founder
Everything will be okay in the end. If it's not okay, it's not the end
Ricco
Ricco
Head of Public Relations
Hi! I'm Ricco, the Head of Pu- Is that a ball? BALL!!
Bryan Lee
Bryan Lee
Researcher
"Never half-ass two things. Whole ass one thing" - Ron Swanson
Carmen Pang
Carmen Pang
Partnerships & Engagement
"I want a life that’s bigger than the fears I have." - Justin & Seeb
Christabel Wong
Christabel Wong
Researcher
I'm happy as long as there's food!
Joanne Tan
Joanne Tan
UI/UX Lead
Welcome to the real world. It sucks. You're gonna love it.
Lennard Chow
Lennard Chow
Researcher
"To live life you need problems." - Jake the Dog
Malcolm Goh
Malcolm Goh
Social Media Lead
"It's not who I am underneath, but what I do that defines me" - Batman
Nicole Tan Jean-E
Nicole Tan Jean-E
E-commerce Lead
Get in loser, we're going shopping!
Sabrina Noor
Sabrina Noor
Content Creation Lead
Sorry, I'm late, I didn't wanna come.
Wen Shumin
Wen Shumin
Graphic Designer
“Everything starts from a dot.” -Wassily Kandinsky